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Beyond Greenwashing: How Women Are Driving Authentic Sustainability in Business

  • 16 hours ago
  • 5 min read

As the backlash against performative ESG grows, women leaders are showing that true sustainability requires courage, accountability, and care.

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Summary


Sustainability is on every label, but too often, the impact ends there. In this article, we explore how women are dismantling surface-level ESG claims and leading a movement toward real, rooted sustainability. Through systems thinking, inclusive governance, and data-backed tools, they’re challenging not just how businesses market themselves, but how they operate, lead, and account for their place in the world.

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