Meet Media Entrepreneur Dr. Yemisi Akinbobola: #SUSTXGLOBAL 50 2022 Awardee

The SustainabilityX® Magazine Global 50 Women In Sustainability Awards 2022: #RedefiningPower - Dr. Yemisi Akinbobola, Co-founder & CEO, African Women In Media, United Kingdom


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"The pandemic gave the world so many wake up calls, one of which was how truly unequal our societies are, and how urgently these inequalities need to be addressed. Women show extraordinary leadership even in environments where society continues to disempower them." - Dr. Yemisi Akinbobola, Co-founder & CEO, African Women In Media

Dr Yemisi Akinbobola is an award-winning journalist, academic, consultant and co-founder of African Women in Media (AWiM)*. AWiM’s vision is that one-day African women will have equal access to representation in media. Joint winner of the CNN African Journalist Award 2016 (Sports Reporting), Yemisi ran her news website IQ4News between 2010-14.


Yemisi holds a PhD in Media and Cultural Studies from Birmingham City University, where she is a Senior Lecturer. She has published scholarly research on women’s rights, African feminism, and journalism and digital public spheres. She was Editorial Consultant for the United Nations Security Council Resolution 1325 commemorative book titled “She Stands for Peace: 20 Years, 20 Journeys”, and currently hosts the book’s podcast. She speaks regularly on issues relating to gender and media. In 2021 she was recognized as one of 100 Most Influential African Women.


Q: What is the importance of women's leadership in today's society plagued by the triple crises of COVID, Climate, and Conflict, and their deadly consequences?


The pandemic gave the world so many wake up called, one of which was how truly unequal our societies are, and how urgently these inequalities need to be addressed. Women show extraordinary leadership even in environments where the society continues to disempower them.

Q: What role do you believe women in leadership positions have to play in helping companies and brands transition towards sustainability and circularity, and why is this important?


First it is important that companies and brands recognize the need to have equal representation, and that such representation comes with equity. Before we start talking about the roles women can play, we must ensure that the environment is enabling enough and that we don't let organizations and brands get away with tokenism. Once there is that equal and equitable representation, the transition towards sustainability and circularity will happen.


Q: What can be done to improve women’s participation in corporate and leadership positions? How do we achieve this?


Implementing laws, policies and regulations that make organizations accountable is a great first step. But this must not happen without the necessary supports in place, and such support must be gender sensitive. The corporate world must understand the lived experiences of women aspiring to those leadership positions, but also those who are not yet able to imagine themselves there.


Q: What does this award mean to you and what significance does it hold to you personally and/or professionally, and your company?


Being named to The SustainabilityX® Magazine’s inaugural Global 50 Women In Sustainability Awards 2022 is an indication that our vision at African Women in Media is an important one, and one that is having impact and galvanizing more voices and support. As an academic I aim to ensure this work in practice also contributes to academia through teaching and research. Thank you for recognizing this work.


*African Women in the Media (AWiM) aims to contribute to the creation of enabling environments for African women who work in media industries, and to change the way African women are represented in media content. It does this through research, advocacy and partnerships that impact positively the way media functions in relation to African women. Through AWiM events we create opportunities for knowledge exchange, building networks, and economic empowerment of women in media. Learn more.

 

The SustainabilityX® Magazine Global 50 Women In Sustainability Awards 2022


The SustainabilityX® Magazine proudly announced the release of The SustainabilityX® Magazine’s inaugural Global 50 Women In Sustainability Awards™ 2022 on Oct 4th, 2022, an inaugural annual list celebrating the powerful work of women in sustainability leadership around the world.


The non-profit digital magazine’s Global 50 Women In Sustainability Awards™ high-level, invite-only program graciously sponsored by the award-winning Canadian construction and engineering firm Belnor Engineering Inc., recognizes achievements of the world’s powerful, groundbreaking female sustainability leaders who’re bridging the gender gap by breaking barriers, shattering traditional stereotypes, and taking the world of sustainability by storm. This campaign is in line with the magazine’s third pillar of sustainability upon which SustainabilityX® is based: social inclusion, which involves marginalized populations and vulnerable communities such as women, persons with disabilities, unemployed youth, LGBTQ+, the elderly, and BIPOC minorities.


“As both a female and one of Canada’s Top 30 Under 30 In Sustainability Leadership myself, I know how important this is,” says Supriya Verma, founder of The SustainabilityX® Magazine. “The number of women in positions of leadership – from business to politics – are relatively few. With society plagued by the triple crises of COVID, climate, conflict, and their deadly consequences, how can the world advance and achieve the United Nations’ Sustainable Development Goals without having women in decision-making positions at major organizations, political parties, and academic institutions?”


In The SustainabilityX® Magazine’s quest to ‘redefine power’, this is the first international power-list bringing together women around the world involved in sustainability celebrating the power of their work – not their position. This list brings together a diverse group of accomplished women across business, entertainment, academia, law, politics, and beyond ranging from some of the world's leading companies, to independent unsung heroes with one thing in common: using their power with purpose –the power to create change and influence lives to make the world a better place. After all, that's what sustainability is all about. The meaning, or ‘the power’ of one’s work matters, not one’s position in a corporate hierarchy, particularly during this crucial era.


View the full list: The SustainabilityX® Magazine Global 50 Women In Sustainability Awards 2022

 

About The SustainabilityX® Magazine


The SustainabilityX® Magazine is an award-winning, digital, female-founded, and female-led non-profit initiative bringing the environment and economy together for a sustainable future through dialogue. Founded on May 8, 2016 and inspired by the United Nations’ Sustainable Development Goals by Canada’s Top 30 Under 30 in Sustainability Leadership awardee, Supriya Verma, the digital media initiative focuses on approaching the world’s most pressing challenges with a holistic, integrated, systems-based perspective as opposed to the traditional and ineffective siloed approach with a single lens on interdisciplinary topics like climate and energy. This initiative ultimately seeks to explore how to effectively bring the environment and economy together through intellectual, insightful dialogue and thought-provoking discussion amongst individuals across sectors taking an interdisciplinary and integrated approach to untangling the intricate web of sustainability.


The SustainabilityX® Magazine is based upon the four pillars of sustainability: Environmental Stewardship which emphasizes improved environmental health, Economic Prosperity which emphasizes economic growth without the element of capitalism, Social Inclusion which emphasizes EDI for BIPOC and LGBTQ communities and marginalized, vulnerable populations, and Just Governance which emphasizes the equal rule of law via responsible political leadership to create fair systems for all. Identifying the diverse factors involved in sustainability, how they interact and how the disciplines are interconnected will help accelerate local, national, and international sustainability goals – in simpler words, aligning with The SustainabilityX® Magazine’s mission of bringing the environment and economy together for a sustainable future through dialogue for a sustainable future. Whether you have a background in science, engineering, business, law, politics, media and entertainment, or beyond, your voice matters.


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The SustainabilityX® Magazine is a proud member of the Sustainable Journalism Partnership, serves as a cause-based media partner for various events such as Circular City Week New York, and officially delivers remarks at international conferences such as UNESCO’s annual World Press Freedom Day Conference. SustainabilityX® is a brand of the non-profit social business SPSX Group.


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